Abda provide full Marketing service including:
Ø Marketing objective
Ø Planning, process involves forging a plan for a firm's marketing activities.
Ø Marketing situation and budgeting,
Ø Marketing strategy and Marketing tactics…Considers the total marketing environment and its impacts on a company’s product or service, emphasis on "an in depth understanding of the market environment, particularly the competitors and customers.
A marketing strategy differs from a marketing tactic in that a strategy looks at the longer term view of the products, goods, or services being marketed. A tactic refers to a shorter term view. The marketing strategy include: marketing channels of distribution, changing the pricing, or promotional elements used.
Guerrilla marketing is an advertising strategy in which low-cost unconventional means (graffiti or street art, sticker bombing, flash mobs) are used, often in a localized fashion or large network of individual cells, to convey or promote a product or an idea.