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February 2015




Abda provide full Marketing service including: 

Ø  Marketing objective

Ø  Planning, process involves forging a plan for a firm's marketing activities.

Ø  Marketing situation and budgeting,

Ø  Marketing strategy and Marketing tactics…Considers the total marketing environment and its impacts on a company’s product or service, emphasis on "an in depth understanding of the market environment, particularly the competitors and customers.

A marketing strategy differs from a marketing tactic in that a strategy looks at the longer term view of the products, goods, or services being marketed. A tactic refers to a shorter term view.  The marketing strategy include: marketing channels of distribution, changing the pricing, or promotional elements used.

 

Guerrilla marketing is an advertising strategy in which low-cost unconventional means (graffiti or street art, sticker bombing, flash mobs) are used, often in a localized fashion or large network of individual cells, to convey or promote a product or an idea.


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